Business Automation Workflow (How To Implement)

July 16, 2021

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Have you established a business automation workflow? If you’re committed to running an efficient operation that fires on all cylinders, you should be embracing automation at every level of your workflow. Automation is no longer the future - it’s here now. Failing to make use of workflow automation tools will leave your business running at a disadvantage.

The inefficiencies of not utilizing a business automation workflow are costing organizations 20-30% of their annual revenue. This is a staggering statistic that stresses the importance of testing automation tools to see how they can optimize your existing workflow. If you have no intention of using automation tools, you could be missing out on tremendous revenue growth.

At the heart of most organizations, there are serious inefficiencies that create bottlenecks and slow down productivity. To address these issues, you need access to workflow automation software that has the power to streamline processes and unlock the hidden potential of your workforce. A workflow should never get in the way of providing exceptional customer service.

When your workflow is preventing you from delivering strong customer experiences, this must be addressed. To drive efficiency across the workforce, you should tap into the potential of automation. There’s often an assumption that the implementation of automation tools is highly technical. In reality, nothing could be further from the truth.

StartingPoint aims to solve disconnected customer experiences by automating several aspects of your workflow. Our team of developers has built this platform to meet the needs of service businesses. Regardless of your size, StartingPoint offers a scalable workflow management solution that simplifies many areas of the customer experience.

Before we dive into StartingPoint’s signature features, we wanted to take this opportunity to explore what a business automation workflow is and how it can benefit your business. Once you understand the basics and recognize the potential benefits of automation, you will be able to think strategically about implementation. Without wasting any time, let’s dive straight in.

Business automation workflow
Business Automation Workflow

What is a business automation workflow?

A business automation workflow can often be the difference between satisfied and dissatisfied customers. Is your existing workflow causing a strain on customer relationships? Is the speed at which you operate creating frustration for some customers? If this is the case, you must do everything you can to optimize your workflow around customer satisfaction.

If you want to keep up with the customer experiences provided by other service businesses, workflow automation isn’t a choice - it’s a necessity. You simply cannot afford to neglect the upside potential of a business automation workflow. A business automation workflow defines a series of tasks to complete a process and then removes all the manual steps for completion.

To successfully optimize around better customer experiences, you need to remove the manual steps involved in repetitive tasks, such as administration. If you no longer had to manually go from A to B with a specific task, how much time would you save? This is why the potential of workflow automation is too good to be ignored and could radically transform your business.

Why does workflow automation matter?

Fundamentally, workflow automation can accelerate the speed of your operations. The faster you operate, the quicker you can deliver for your customers. According to Statistica, 12% of Americans rate their number one frustration with customer service as lack of speed. On average, it takes 12 positive customer experiences to make up for one negative experience.

If you want to inspire customer retention and build an army of future advocates, you must have the tools and systems in place to deliver strong customer experiences. When you consider how much it takes to make up for a single negative experience, there’s little room for error. Workflow automation can help to accelerate the speed behind customer experiences.

“We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the customer experience a little bit better.” (Jeff Bezos)

What are automated business processes?

There’s certainly no shortage of business processes that can be automated. At StartingPoint, our team of developers has been building tools to automate different areas of workflows for service-based businesses. In truth, there’s very little that cannot be automated through the power of machine learning and artificial intelligence. Are you ready to embrace it?

With the support of StartingPoint, here are a few of the crucial business processes that can be automated using our platform:

  • Customer onboarding
  • Customer helpdesk support
  • Team management
  • Project management
  • File management

And the list goes on! We are in constant communication with organizations and enterprises to learn about their core needs. Our talented team of developers is ready to meet your needs by building customized automation solutions. We recognize that a one-size-fits-all approach to automation can alienate large enterprises. This is why we focus on customization.

Business automation reporting
Business Automation Reporting

Is automating your workflow worth it?

How much are the inefficiencies in your workflow costing your business? This is the question that needs to be asked. If business workflow automation has the potential to streamline your communication with customers and enable you to deliver better experiences, this will boost customer retention. As you will know, retention is vital to any sustainable service business.

Where can you find tools for business automation?

Look no further than StartingPoint! We have developed the tools you need to automate key workflow processes. Regardless of the size and scope of your business, StartingPoint can be deployed and customized in just under an hour. No actions on the platform take more than 5 clicks. We have also simplified the platform to make it accessible to non-technical leaders.

What are you waiting for? StartingPoint will enhance your existing business automation workflow by streamlining communication and simplifying key processes. By waiting to explore automation tools, you are delaying the possibility of achieving your growth ambitions. If you want to provide customers with exceptional service, you need to get serious about applying automation.

Are you ready to get started? Request a 14-day free trial today.